In 2007, we initiated a review of our global human rights strategy. Following this, we articulated our approach in a document, “Our Approach to Human Rights
” which explicitly communicates how our business activities promote human rights. This reflects both our heritage and our conviction that respect for human rights is crucial to business success. Our Approach to Human Rights reinforces the key areas where our business activities impact on human rights and how we address this through our CSR and wider business agenda.
Our Approach to Human Rights was published in December 2008 at the 60th anniversary of the Universal Declaration of Human Rights (UDHR). It aligns well with the 2008 recommendations of the UN Special Representative on Business and Human Rights, John Ruggie, on the role of business in human rights.