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Our Leadership Imperatives

Our leadership imperatives are the behaviours that we need to be performance driven and values led.


Aggressive

Working at pace. Competing to win and be first in the marketplace. Passionate about being the best.

 

Growing our people

Making the most of both your own capabilities and those of others around you.

 

Accountable

Delivering on your role and responsibilities. Making and honouring decisions.

 

Living our values

Actively looking to promote and advance our values.

 

Adaptable

Being innovative and resilient. Taking on change and new ideas.

 

Forward thinking

Making sound decisions with speed and the longer term in mind.

 

Motivating

Inspiring each other to achieve great things.

 

Collaborative

Delivering with others across teams and countries.

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Did You Know ?

The Cadbury Creme Egg plant at Bournville can produce 66,000 Creme Eggs every hour - more than 1.5 million eggs a day.