Growing community value
Growing value in the community is part of our heritage and integral to achieving our core purpose of working together to create brands people love.
We have always recognised that we do not operate in isolation but have responsibilities to our employees and the society in which we operate. Cadbury was well known for its pioneering work in the 19th century, providing housing, education, welfare, and recreation facilities for the local community.
As we have grown as a business, the expectations of our consumers, customers, employees and wider society have also increased. Today we recognise that prosperous, educated and socially inclusive communities are central to our success.
Why we invest in the community
Healthy highstreets are founded on healthy backstreets: It is in the interests of business to have prosperous communities, educated employees and healthy, happy consumers.
Building and protecting our reputation: Our good reputation has always been important to us - because it is important to our people, our brands, our customers, our regulators and, increasingly, our investors.
Strengthening our company culture: Community investment keeps us in touch with consumers, makes us more adaptable and responsive, gives us new perspectives and skills, and helps us work in more creative ways.
We invite you to find out about our commitments to growing community value throughout our business, the processes we use and see a few of the many people who have benefited from this commitment.